KDAN: GTM Partners Since 2019

Based in Taiwan, KDAN is a global software solutions powerhouse specializing in productivity and creative tools. KDAN’s innovative apps are redefining digital workflows. The company was founded by Kenny Su in 2009.

By 2017, KDAN was expanding fast and needed a boost in organic traffic and international growth.

Our founder & CEO, Vlad Shvets, was at the right place at the right time when he met Kenny through a mutual connection in Taiwan. As the mastermind behind Vectr’s rise from zero to 0.5 million users and 100K monthly organic traffic within a year, Vlad brought his magic to KDAN. With his unique experience in the creative & productive software niche, Vlad was the perfect guide for KDAN’s growth.

Kenny Su

Founder & CEO @ KDAN

We've been working with Empact Partners for more than 5 years now. Empact Partners aren't just a consultancy for us. Their crew has become a true extension of our own marketing team, helping us scale the business from Series A to Series B.

Since then, KDAN has grown from a cozy team of 30 to a bustling enterprise of 300 people worldwide and has launched 13 products, including KDAN PDF Reader, DottedSign, and Animation Desk.

Empact Challenge

Going global, KDAN aimed to conquer international markets, requiring bespoke strategies to:

KDAN was rocking user acquisitions on the app stores but floundering when it came to organic website traffic. They needed a killer strategy to attract international users organically through search engines and other online channels.

Empact Roadmap

We put together a bold inbound marketing strategy to take KDAN to the next level. Within two years, achieved a whopping 200% increase in monthly organic website traffic (from 30K to 90K+) and doubled their blog's monthly organic traffic. Here’s how we did it.

Thought Leadership

We turned KDAN into Quora celebrities, raking in millions of views and about 2K views per month.

Vlad Shvets

Founder & CEO @ Empact Partners

Quora in 2024 is very different from the platform it used to be in 2018. Despite its meteoric growth in 2023 & 2024, right now Quora is a platform that’s full of spam and promotional content.
This was very different in 2018. Our strategy was to create truly helpful answers, published on the accounts of KDAN’s team members. And the results were astonishing: millions of views, and tens of thousands of downloads & purchases for KDAN.

Localization

To juice up KDAN’s organic traffic reach globally, we helped them localize their website and blog into multiple languages, including Japanese — where KDAN has historically had a very strong position. This strategic SEO project helped KDAN further grow their traffic and generate more revenue from its website and content.

‍

DottedSign Launch

We were there when KDAN launched its flagship product DottedSign under its own separate brand and domain. We birthed the DottedSign blog, and in three years we grew its traffic from zero to 80K monthly. Now, DottedSign is trusted by 4K enterprise clients and over 1 million users across industries.

‍

KDAN’s journey is nothing short of epic, and we are so proud to have been a part of it.